At Wholesome Goods, I consistently exceed creative quotas for Meta advertising across the Cosy House Collection and Pattern Wellness brands. I initially produced up to 50 static ads weekly; as I expanded into video production, my quota adjusted to 20 static ads to reflect my new responsibilities.

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Through A/B testing, market research, and campaign analysis, I raised static ad profitability to match—and sometimes exceed—video performance, with some ads achieving a ROAS over 5.0.

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Now, I concept, storyboard, direct, and edit video ads in collaboration with a copywriter, using Adobe After Effects and Premiere Pro. My first video ad will be published soon!

 

Throughout my time here, I've been recognized for my creative leadership, work ethic, and ability to consistently deliver results.

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*All ads are property of Wholesome Goods Inc.*